design driven
client: honda
AGENCY: lowe auckland
AGENCY: lowe auckland
Honda wanted to highlight specific design features of the Honda Accord and how all these design details, not only look good, but also function to make a difference to your driving experience.
With the “Design Driven” creative platform, we put these features front and centre while still showcasing the car in its entirety.
With the “Design Driven” creative platform, we put these features front and centre while still showcasing the car in its entirety.
Concept / Art Direction / Photography Direction
OOH / Print / Digital
