LES MILLS
PROJECT: FITNESS IN MOTION
AGENCY: LOWE AUCKLAND
Les Mills releases new program updates every three months. These programs, include the latest marketing media, updated choreography, music, and techniques to be used in more than 21,000 clubs in over 100 countries.

For this release, we showcased Les Mills instructors demonstrating control and accuracy of different moves for each class.

Concept / Art Direction / Design
Worldwide Program Assets / OOH / Poster / Collateral